Borgman Mazda is excited to announce that the all-new 2014 Mazda6 has earned a “Top Safety Pick+” by the Insurance Institute for Highway Safety (IIHS). Mazda6 is the first Mazda vehicle to earn this new, more demanding designation by receiving a rating of “Good” on frontal moderate overlap, side, roof, and head restraint tests, and “Acceptable” on the new small overlap test. The 2014 Mazda6 arrived on our lot earlier last month and has been a hit among our Grand Rapids Mazda fans. So this news is just one more reason to take it for a spin!
“Receiving a ‘Top Safety Pick+’ ranking from IIHS demonstrates Mazda’s continued dedication to creating products that offer the highest levels of occupant crash protection combined with being fun to drive,” said Mazda President and CEO Jim O’Sullivan.
IIHS introduced the small overlap test in 2012 to further improve occupant protection in frontal crashes. The small overlap test replicates what happens when the front corner of a car collides with another vehicle or an object like a tree or utility pole. In the test, 25 percent of a car’s front end on the driver side strikes a 5-foot-tall rigid barrier at 40 mph. Read the rest of this entry »
Borgman Mazda is delighted to be among dealerships cited by Mazda North American Operations (MNAO) for winning the 2013 Mazda Gold Cup award. This is the highest honor a dealer can receive from Mazda for their dedication to new vehicle sales and customer satisfaction, and we thank our hard-working staff and customers for helping us achieve this designation!
At Borgman Mazda, we hear a lot about awards, some of which are given out based on more solid criteria than others. This one, the Kelley Blue Book 5-Year Cost to Own awards, seems like one that new car shoppers should pay attention to.
Mazda was honored as a recipient of the inaugural “2013 Green Car Technology Award,” as presented by Green Car Journal. Announced during a press conference at the Washington Auto Show, Mazda’s SKYACTIV® Technology was selected among a list of 10 top automotive technology finalists. SKYACTIV is the brand’s all-new engineering approach toward increasing overall vehicle efficiency, performance and fuel economy, while reducing CO2 emissions.
Stop by Borgman Mazda this week to take a peek at the all-new 2014 Mazda6. We have one in stock, but the 2014s aren’t available for purchase until next week.
Want to know how Ford is making its vehicles greener? How about what future technology is currently in the works? Or what new Ford vehicles will be taking to the roads this year?
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Mazda North American Operations (MNAO) today announced its first ever billboard advertisement in New York’s famed Times Square. Nearly 105 years after the first New Year’s Eve ball dropped at what was then called Times Tower, the 2014 Mazda6 will be a significant feature of the celebratory festivities at One Times Square. More than 117 million people are expected to see the 16,000-plus square-foot billboard, which will show a combination of running and still images of the all-new vehicle starting on December 19, 2012, and running until March 31, 2013.
The 2013 Mazda MX-5 Miata has been named to Car and Driver’s 10Best Cars list for the eighth straight year and 14th overall since the vehicle made its global debut in 1989. With a nearly 50:50 weight distribution, the small-in-size MX-5 offers a hefty dose of road-hugging handling and superior driving dynamics, making the roadster a favorite among weekend warriors and daily drivers alike.
According to Ichiro Hirose, Mazda Europe’s research and development vice-president, stated that Mazda is “interested in the premium sub-B class, and we could have a car launched within the next two or three years”.